My American magical life
Chapter 585 - 585 98 Christmas Cheng Daqi and His Friends

585: Chapter 98: Christmas, Cheng Daqi and His Friends 585: Chapter 98: Christmas, Cheng Daqi and His Friends CEO Temir’s grand estate was all lit up, with Lisa and Cheng Daqi present, as several people celebrated Christmas today.

Originally, Cheng Daqi had planned to spend the holiday with Xiao Zhao, but she took the opportunity of the vacation to follow her classmate to the Middle East for a project inspection—the new company belonging to her classmate’s family.

Since the Middle East doesn’t celebrate Christmas, all one could say was that the potential for students to dive into assignments over the holidays was endless.

The warm yellow lighting was as tender as the sunset, and a Christmas tree over two meters tall was placed in front of the sofa, adorned with decorative beads of light.

It was unfortunate that Mi’er’s fireplace was merely for decoration; otherwise, the atmosphere could have been even better.

“Chen, you need to give me a definite answer, not vague like before, or else I won’t be able to explain it to the shareholders.

You have to understand, that three hundred million dollars isn’t easy to come by.”

Temir seemed a bit aggressive today, but she was unaware that CEO Cheng had already entered a relationship behind her back, just like she said, the investment in LCE Cryptocurrency Exchange Platform by OC needed to be convincing.

As the founder of OC, she could certainly independently arrange the use of the financing funds, but what one could do and should do were two different things.

Cheng Daqi hesitated for a moment before giving an answer that was somewhat outrageous.

“Perhaps there’s a chance to reach a billion dollars next year?

It depends on what your expectations are for Cryptocurrency, since the industry is all about the future.

Specific figures will be given by Chen Zihao when he contacts OC.”

The black-haired rich lady helplessly massaged her forehead—Cheng Daqi was good in many aspects but he often talked big.

“A billion dollars?

What are you guys talking about?”

The blonde was originally checking the comments from her followers on TikTok, but the number mentioned by Cheng Daqi was so exaggerated that it caught her by surprise.

“I’ve connected Mi’er with a project, a new company in the Cryptocurrency field with a lot of potential.”

CEO Cheng grabbed two oranges, ready to make some juice with the juicer.

The black-haired rich lady’s maid came over to offer help, but CEO Cheng declined.

He needed to find something to do otherwise he’d get anxious—he still didn’t know how to break the news to Mi’er that he was no longer single.

The two didn’t have any emotional misunderstandings; Cheng Daqi’s rejections were always firm, but Temir clearly had a lot of expectations for him.

Cheng Daqi struggled to balance the act of explaining the situation without upsetting her emotions.

“Cryptocurrency, like Bitcoin?”

CEO Cheng’s introduction did not alleviate Lisa’s doubts; on the contrary, she became more curious.

Shrugging his shoulders, Cheng Daqi planned to continue explaining—LCE Cryptocurrency Exchange Platform, BEC Coin, and the like were set to have Chen Zihao as their forefront in the near future.

These projects were nearly at the stage of making their final moves and could safely become visible to everyone, so there was no need to continue with the strenuous effort of keeping them secret.

“Yes, LCE is a…”

“Honey, let’s not talk about this anymore.

MAS’s recent Christmas events have made a huge splash, my TikTok is filled with photos of Christmas trees overnight.

So, after splashing out five million dollars, how’s the data feedback?”

Temir felt that LCE, BEC, and the like were her and Cheng Daqi’s little secrets; she didn’t want Lisa to know—perhaps it was a sense of selfishness found in the friendships of school-age children, but this petty cunning she was willing to display without any hesitation.

The blonde didn’t notice anything amiss; her focus was rather outlandish as well.

“You’re wrong, it’s not just ours, MAS has your shares too, Mi’er.

Or does a certain rich lady no longer care for MAS now that she has three hundred million dollars?”

Temir certainly cared about MAS, otherwise, she wouldn’t have bothered checking TikTok.

“Haha, of course not, but I’m too busy right now.

I have to go to Japan the day after tomorrow.

OC is starting its venture into the cosmetics field with medical cosmetics.

I’m planning to look for a Japanese company or university to collaborate with, and I need to make the trip personally.”

After accepting the orange juice Cheng Daqi handed her, Lisa smiled and said thanks—she loved oranges.

“The activity data is okay, but it didn’t reach the best expected result.

The overall traffic just barely broke two billion, but this is the total number after a lot of internet celebrities posted videos.

However, it did result in several viral hits and started a trend.”

Cheng Daqi leaned against the armrest of the sofa, silently gazing at the Christmas tree, not speaking, just listening to Lisa and Temir chatting.

“What kind of effect were you looking for?”

Lisa glanced at CEO Cheng, and seeing that he had no intention of answering, continued to explain.

“The ‘My Home’s Christmas Tree’ theme aligns very well with Christmas, but at the same time, it has multiple attributes for spreading: home, Christmas is just a part.

We are more focused on its implied home and interior decorating attributes.

MAS originally had a lot of bloggers in the home and interior decorating field; their video content is all about decorating their houses, their gardens, etc.

We wanted to use a lot of marketing to break through their circles via the Christmas season’s window of opportunity, and ideally, achieve explosive follower growth effects.”

Temir understood and went on to ask.

“So, the follower growth effect wasn’t good, and you spent five million dollars on traffic investment, prizes, and production costs?”

This question sounded a bit serious, putting Lisa in a tough spot.

At that moment, Cheng Daqi stepped forward.

He was the boss of MAS and couldn’t just watch his employee get grilled by a shareholder without saying anything.

“Not all of the five million dollars was spent.

A part was used for event materials, probably just over four hundred thousand; on average, that’s about two thousand dollars per person.

Over three million went into upgrading the company’s equipment and premises; this can be considered part of the company’s long-term operational investment.

Of course, traffic investment and prize money are also expenditure, but that was only about a million dollars.

We set up a basic and premium traffic investment system, with tiered traffic investment for top performers—only forty percent got the premium traffic investment from the company, and just eleven people got the top tier, but the effects were very good.”

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