Forcing Me to Be Reborn?!
Chapter 467 - 381: He Wants to Start an Era

Chapter 467: Chapter 381: He Wants to Start an Era

After finishing the call with Shen Minglang, Cheng Zhu was pretty sure that Young Master Shen was bound to have insomnia tonight.

Moreover, he would most likely tell his sister about it first thing and seek her advice.

With him around, Cheng Zhu could keep making his presence known in front of Shen Qingning.

Even though he and this proud girl didn’t usually stay in touch at all!

At this moment, it was deep into the night.

While Cheng Zhu was brushing his teeth in the bathroom, his phone started buzzing nonstop, receiving a flood of messages on WeChat.

"Most likely, Hu Yan has sent all the drawings she finished in one go," Cheng Zhu guessed.

"Not bad, little fox, sending all this stuff over before I shower, what are you implying?" Cheng Zhu joked to himself.

He brushed his teeth with his right hand while picking up his phone with his left.

What caught his eye wasn’t exactly unsightly, but it indeed carried a sultry vibe.

This differed from the self-portraits sent before, this time there was a narrative.

The content of the story was a reenactment of the things he did with Hu Yan in Shanghai—it could almost be called "Trendy Girl’s Memoir."

Cheng Zhu had watched numerous Japanese and Korean animations.

But having himself as the protagonist was a different flavor altogether.

Moreover, the things depicted in the drawing would definitely differ from the actual people.

Like in several drawings, Hu Yan was portrayed lying on the bed with a dazed expression as if she was overwhelmed, somewhat similar to reality.

This counterfeit fox has a special constitution and feels like she’s walking on clouds in front of Cheng Zhu, who is filled with both skills and talent.

However, the slight saliva drooling from her open mouth definitely looked more sensational in the comics than in reality.

Also, haven’t I left several rune marks on this fox spirit formation?

As a result, the last two drawings of the first issue of "Fox Hunting Chronicles" were perfect recreations.

The drawings were even more exaggerated than in real life.

It could be said that these comics are more suitable for the delicate constitution of babies in China.

"With her character, she must have had a blast drawing these," Cheng Zhu mused to himself.

Since he was brushing his teeth, he didn’t reply to Hu Yan right away.

This female artist, as usual, seeing he hadn’t replied for a long time, sincerely sent a message: "Boss, are you busy with something?"

Cheng Zhu suspected, If he answered "yes" at this moment, the female artist far away in Shanghai would probably feel a different kind of thrill, and she might up for some unusual entertainment tonight.

A mischievous thought crossed his mind, and he initiated a video call right away.

However, it was a long time before anyone answered.

Just as the video request was about to end, it was finally accepted on the other end.

What caught his eye was Hu Yan’s face framed by large black glasses.

Her cheeks were red, her ears were red, and even her neck was flushed.

Cheng Zhu realized, "That’s it, I don’t even need to reply to her; she was already getting too comfy just by sending those images!"

"What are you doing?" Cheng Zhu asked.

"Nothing, not doing anything..."

"Then put your phone on your lap!" Daddy Investor started giving orders.

As soon as Hu Yan heard this, she immediately understood and began to tremble slightly.

"Seems like you are!" Cheng Zhu had already gotten his answer; she was indeed entertaining herself.

This slightly plump and voluptuous female artist immediately lowered her head bashfully, too embarrassed to respond, and her ears and neck turned even redder.

"I told you before that I wanted you to be the chief tester for ’Persistent Visit’ toys, and you’re already preparing for it now, aren’t you?" Cheng Zhu deliberately said with a laugh.

Hu Yan was even more embarrassed to respond.

Cheng Zhu felt he had indeed chosen the right person.

He continued the video chat with Hu Yan in this teasing manner.

Though they were doing nothing specific, just the fact of being on a video call and having a man watch her gave Hu Yan a more nuanced experience.

He continuously chatted with Hu Yan, using the shifts in her tone to assess her physical condition.

Every few minutes, he could also hear some strange noises.

"Chubby foxes are really fun." — Cheng Zhu.

...

...

The next day, Shen Minglang, who had his curiosity piqued by Cheng Zhu all night, got up early.

Last night, he dreamt that his cousin was showing off.

But, he couldn’t quite remember the specifics when he woke up.

Now, he just felt an urgent need to check the news.

"As a member of Youu Tea, with the founder receiving media interviews for the first time, I definitely need to pay close attention," Shen Minglang thought.

After getting out of bed and brushing his teeth, he sat down at the table, took out his phone, and started looking up the media outlet that Cheng Zhu mentioned yesterday.

"Let’s see how my cousin was showing off!" Shen Minglang thought with eager curiosity as he clicked on the interview article.

Of course, having worked under Cheng Zhu for a while, he had started to understand his style.

The necessary showing off would definitely not be missed.

But there were also some targeted mixes in the process.

Like this media interview, Shen Minglang felt his cousin would definitely show off to the extreme!

But, he would certainly also find a way to increase the heat for Youu Tea.

The beginning of the interview article included an introduction to Youu Tea and Cheng Zhu.

Simply put, it hyped up the brand and the person, enriching the intrigue.

And the points of boasting were nothing but a few gimmicks.

Like Cheng Zhu being just a freshman at Technology University, Pulin Capital investing a hundred million, and the current valuation at 800 million, etc.

After introducing the brand and person, then came the content of the interview.

The first question in the article: How did you come up with the idea to open a milk tea shop?

Cheng Zhu: "Many young people open shops based on what they are interested in; my approach is usually to open something I feel confident about doing well."

"I opened a milk tea shop because I felt I could do it well."

Shen Minglang read this and felt, "Are you hinting at me? Cousin, are you hinting at me!"

He always acted like this in the past, just opening whatever he was interested in without considering whether it was suitable for him or if he had the capability.

He continued reading downwards, the second and third questions were also routine ones, and Cheng Zhu’s responses were steady.

It was not until the fourth question that it got interesting: The first Youu Tea store was opened right across from Starbucks, do you feel any pressure?

Cheng Zhu: "Not at all. Coffee and milk tea are quite different, and we follow different paths. I’ve seen people online saying I want to create China’s version of Starbucks, but I don’t agree with that. From the beginning, Youu Tea never intended to become the second Starbucks, we always aim to only be ourselves."

Shen Minglang immediately nodded repeatedly, muttering to himself, "Exactly, exactly!"

He was annoyed that people online claimed Youu Tea wanted to be the second Starbucks.

Comparing with Starbucks was fine, but what was this ’second’ nonsense?

Moreover, he was very clear in his heart, "My cousin has always had his eyes on the coffee market, and it will be interesting when we really start building a coffee brand!"

Shen Minglang continued reading and soon came across topics related to financing.

These questions were bound to be asked, after all, this event even caused a sensation in the investment circle.

A milk tea brand receiving a hundred million in financing was unprecedented, even breaking past records by several multiples!

The fifth question: What is your attitude towards the financing of Youu Tea?

Cheng Zhu: "The main reasons I don’t open up for franchises are because of quality control issues and because from the start, I was aiming for financing. I am not against financing, and working with excellent venture capitalists is something I very much hoped to happen."

Shen Minglang transformed into a dark character, "Is my cousin subtly stepping on Tiancheng Capital here?"

Pulin Capital, being the excellent VC that got picked, naturally made it clear Tiancheng Capital was not a quality partner.

The sixth question: What are your plans after receiving the financing?

Cheng Zhu: "After making some initial preparations, when I have enough confidence in quality control, I will start opening new stores in many cities across the country. Youu Tea plans to have at least 50 stores by 2015, aiming for the goal of over a hundred stores. Also, based on current experiences, when opening new stores in new cities, I plan to open 2-3 at once, with larger cities getting even more, for easier purchasing."

He wasn’t hiding the expansion plans for 2015.

In big cities like Shanghai, Beijing, and Shen City, Cheng Zhu was planning to open 4-5 stores all at once.

With Youu Tea’s current momentum, there’s no need for begging or hunger marketing anymore.

Opening many stores would still require each one to have queues.

In big cities, if initially the number of stores is too few, the initial serviceable demographic is smaller, which can lead to customer dissatisfaction and create a negative impression.

With money in hand and being a rebirth, naturally, he should swing the big blade!

The following few questions discussed Youu Tea’s product ideas, etc.

Then, it naturally transitioned to the next question: What do you think sets Youu Tea apart from other milk tea brands?

Cheng Zhu: "Strictly speaking, we aren’t playing on the same field as them; we’re on a completely different path."

"Milk tea started with brewed milk tea, entering the 1.0 era."

"Later, it shifted from some Taiwanese brands, entering the current milk tea 2.0 era, completely replacing the previous powder-brewed milk tea shops."

"And what Youu Tea aims to do is quite simple, that is, to pioneer the milk tea 3.0 era!"

At this point, Shen Minglang was already trembling with excitement.

"We are pioneering an era!"

"We are going to revolutionize the entire milk tea industry!"

"It’s too awesome, we are too awesome!"

Yet, he still didn’t understand the words Cheng Zhu mentioned yesterday until this point.

Shen Minglang mentioned more and more brands were copying Black Sugar Boba, and he was worried.

Cheng Zhu’s response was, "What if I say I’ve been waiting for this day for a long time?"

Young Master Shen was utterly baffled.

Could it be that he intended to contrast starkly with these inferior copycats by pioneering a new era?

The media continued asking: Do you believe Youu Tea can create the 3.0 era of the milk tea industry through product innovation?

Cheng Zhu’s answer was brief and powerful: "Yes."

The media continued to inquire: Then, what exactly defines the 3.0 era?

Shen Minglang looked at this question, and seeing the response written below, he somewhat understood why Cheng Zhu said so yesterday.

He could almost visualize King Cheng Zhu’s tone and demeanor when saying these words in front of the interviewer!

So, he was waiting here.

Cheng Zhu said: "When all these 2.0 era milk tea brands begin to imitate me."

....

(ps: Second update, the last two days of the month, ask for monthly tickets!)

Tip: You can use left, right keyboard keys to browse between chapters.Tap the middle of the screen to reveal Reading Options.

If you find any errors (non-standard content, ads redirect, broken links, etc..), Please let us know so we can fix it as soon as possible.

Report