Stay Home Daddy: I Was Reborn After My Daughter Passed Away
Chapter 539: Five hundred and thirty-four Just buy it!_1

Chapter 539: Five hundred and thirty-four Just buy it!_1

The advertisements had finally all been rolled out.

In the streets and alleys of Chuan City, one could see banners promoting Xiaobai everywhere.

Each advertising spot featured Xiaobai liquor’s unique copy.

The sales team was also extraordinarily diligent; a thousand bottles were distributed in just one short week out of the ten thousand bottles.

This was already quite an achievement, as many supermarkets were not very willing to stock the product.

Because these businesses were the company’s true customers, unless the brand really took off, the positions would not reverse, and for now, the business was the company’s God.

At ten yuan per bottle, the price was not cheap, so retailers did not dare to stock too much, usually just displaying three to five bottles at the front.

As for the large shopping centers, it wasn’t a question of quantity, but outright refusal to let the brand in.

Xiaobai liquor, a brand without fame or presence, would need to pay its way in, much like buying a stall fee.

After consideration, President Gu decided to let it be, confident that these malls would come to him in the future.

Selling a thousand bottles in seven days meant the company had generated at least six thousand yuan in revenue.

Of course, that’s not accounting for advertising costs, which, if included, would estimate the profit to be just over three thousand yuan.

This was just the beginning. Once advertising was no longer necessary and Xiaobai liquor had established its brand recognition, everything would become much simpler.

President Gu went to the factory, where the first batch of Xiaobai liquor had already been successfully packaged.

A thousand cases in total, making up a whopping one hundred thousand bottles!

This was a testament to President Gu’s confidence; his modest goal was to sell all one hundred thousand bottles within a month’s time.

Each bottle of Xiaobai liquor would be packaged with one of the thousand quotes, which meant that one hundred different quotes were used for the hundred thousand bottles.

Even for memory-laden President Gu, coming up with a hundred quotes in one go was quite taxing on the brain cells.

Fortunately, he had not yet gone beyond his scope, and at least for the short term, there should be no problems.

Gu transported this large quantity of liquor directly to the company using a truck.

Because after the formal operation of the company, coming into the office and seeing the employees was no longer as relaxed as before.

The scenes of employees gossiping were non-existent; everyone was busy with their own tasks.

Upon arrival, President Gu did not converse with other teams but called over the four salespeople.

The four salespeople looked at each other in the office.

Then one of them, named Li Bugang, stepped forward.

"President Gu, all the distribution that should have been done has been completed.

Now, we are just waiting for market feedback. However, when I was out earlier, I saw that many people were very interested in our billboards at the city center and along the streets. Basically, anyone who saw them would stop and read our messages in full."

"We’re now waiting for news from the supermarkets. If we go check tomorrow, we will know how the sales are."

Li Bugang spoke and acted with a boldness that clearly showed he was capable of taking charge of the situation.

"You have to manage the wholesale prices for the retailers well, but remember, the retail price must never exceed ten yuan," President Gu instructed them, and they all nodded in agreement.

Of course, with their current perspective, they could not understand why President Gu was so insistent on this ten yuan price point.

But they were not in the position to set prices, so they simply followed President Gu’s lead.

President Gu had set the price of Xiaobai liquor at ten yuan because he planned for it to remain the same a decade later.

He wanted to give the small white liquor another title, "The Ten-Year Liquor."

For ten years no price increase, no price decrease, to make a truly conscientious liquor.

He wanted people to be able to grab their small white liquor without hesitation in the supermarket when they didn’t know what to buy because they were familiar with its taste and knew that it would always be ten yuan, which would give them peace of mind after purchasing.

President Gu had considered everything thoroughly; he knew things would definitely proceed as he currently imagined in the future.

"The company has reached ninety thousand bottles again, and our goal this year is to sell all these ninety thousand bottles."

After President Gu stated this goal, the four of them looked at each other, actually feeling a bit sheepish.

That’s when Li Bugang proactively stepped forward and said, "President Gu, won’t this be a bit too risky, can we really sell a hundred thousand bottles?"

Although they all admitted that the small white liquor’s packaging was quite distinctive, and definitely stood out in the market,

they were worried whether the small white liquor could really sell that much.

Could there really be people who would spend ten yuan on a bottle of liquor just because of a piece of ad copy?

They had some difficulty understanding and even doubting it.

"As long as you carry out the tasks I instruct to you, there won’t be any mistakes."

President Gu was quite confident in this respect.

In ten years, "pressure" will become every person’s catchphrase.

But does that mean people nowadays are not under pressure? President Gu didn’t think so; it was just that people now lacked the internet as an outlet, which is why a false impression of modern happiness prevailed.

But in fact, President Gu was certain that no matter the era, those who were not destined to be happy would not be, and every era had its share of "pressure."

If information sources were faster nowadays, then "pressure" would still have become the catchphrase for people in this era.

The four of them could only leave the office with mixed feelings of belief and doubt.

Whether they believed it or not, this was now their livelihood; only by collaborating well with President Gu would they possibly make money.

At this moment, President Gu called in the advertising team as well.

The two girls from the ad team, President Gu also went to great lengths to recruit at the beginning.

Because most people still hadn’t realized that advertising is professional, requiring systematic learning.

They all thought that advertising was just an idea someone came up with on the spot and then shot into an ad.

They hadn’t considered at all how much content an ad needed to display in just a few seconds and how many memory points it needed to create for the audience.

A good advertisement could often cost an astronomical sum to plan!

Just like several years later, some companies spent two million just to change their square logo to a round one.

"Did you find the photographer you were looking for?" President Gu asked them.

The two girls looked at each other and then shook their heads.

"Why haven’t you found one?" President Gu frowned.

In the current situation, perhaps photographers really were in high demand; after all, there is a saying that rarity increases value.

"Never mind, if you can’t find a photographer, it doesn’t matter; see if you can rent a camera, and if you can’t rent one, our company will just buy one."

President Gu made the decision swiftly and decisively.

When they heard this, the two girls were startled by his words.

Buy one? How much would that cost!