Stay Home Daddy: I Was Reborn After My Daughter Passed Away
Chapter 478: Four hundred seventy-eight Going public is not the goal_1

Chapter 478: Four hundred seventy-eight Going public is not the goal_1

He looked at Gu Chen with a skeptical glance.

He was somewhat uncertain about whether Gu Chen really had such capability.

However, seeing Ji Pianran’s firm stance, he didn’t feel it was appropriate to dwell further on the matter.

"President Ji, there’s something I must remind you, the company is currently on the rise.

Any small decision can affect the future direction of the company.

In the future, the market will undoubtedly see the emergence of more beverage products.

But presently, the domestic high-end market is a blank slate, while abroad, there are many companies that specialize in the high-end beverage market, which is extremely profitable."

The overseas student said this to Ji Pianran.

After hearing this, Gu Chen nodded in agreement. He concurred with the statement.

Indeed, there are many high-end brands abroad, whether it’s clothing or electronic devices, and they even don’t spare something as basic as water.

"So our current price hike is beneficial for the future of our company.

Suddenly raising prices may affect our company’s reputation, but all we need to do is change the name.

The name Wang Laojik, with its common touch, naturally makes people think of low prices.

But as long as we change the name to English, revamp the packaging, and other things, it will seem like a complete overhaul to everyone. Thus, people will accept our sudden price hike, and because of the favorable reviews we had before, our products won’t suffer in sales; on the contrary, it’s easy to attract some untapped customers.

Those are the wealthy customers, the ones who can afford to pay for high-end brands."

The overseas student solemnly said this to Ji Pianran.

Gu Chen found much of what the student said to be reasonable; the student wasn’t just an empty shell with no understanding of things.

After listening to his analysis, Ji Pianran’s brows furrowed. After a moment, he directly asked Gu Chen, "What do you think?"

The overseas student clearly didn’t expect Ji Pianran to direct the question at Gu Chen, and at that moment, he could only look helplessly at Gu Chen.

Gu Chen slowly started speaking, "Much of the market analysis is correct; there truly are no brands taking on the high-end market domestically.

However, Wang Laojik, right from the start, aimed to serve the mass market, targeting average consumers.

The original intention of Wang Laojik was to allow many ordinary people to buy a good experience at a low price."

"Changing course to the high-end market doesn’t just diverge from Wang Laojik’s initial philosophy.

It also easily becomes a target for widespread criticism, and it wouldn’t be a positive impact on the Wang Laojik brand."

Gu Chen agreed with many of the overseas student’s views.

However, these views weren’t applicable to the Wang Laojik brand.

Gu Chen’s words made Ji Pianran nod as well, as she generally agreed with what he said.

The core issue here is actually very simple.

That is, the foundation of the Wang Laojik brand is not only about making money, although making money is good.

There’s an additional aspect: allowing ordinary people to enjoy a better experience at an affordable price.

Suddenly changing this track isn’t even in line with the initial intent of the brand’s founders, herself and Gu Chen.

The overseas student, upon hearing this, clearly became angry and anxious.

"We start companies to make money, and with our company’s current foundation,

if we can capture the high-end market, we could even go public.

Going public! Hitting the gavel! This is the dream of every company founder and my dream as well," said the overseas student to Ji Pianran.

In his eyes, Wang Laojik was just an ordinary commodity.

Commodities are meant to be sold, and selling them at higher prices is the goal, with all other matters seemingly irrelevant.

His remarks were difficult for anyone to agree with, including Gu Chen.

"Your philosophy isn’t wrong, and you’d probably be liked by the founders of other companies.

But it’s different with the Wang Laojik brand, and not every company needs to go public. There are many companies that choose not to."

Gu Chen said to him.

When talking about going public, indeed, it’s a goal many companies strive for, hoping to go public.

Going public is a milestone of success for a company.

Being able to go public is like receiving global recognition and drawing the attention of the entire industry.

Especially now, when there aren’t many public companies domestically and many people still don’t understand what a public company truly means.

However, Gu Chen felt that going public is not the only criterion for success.

For example, a hot sauce brand familiar to households in several years never went public.

Another example is a tech brand that also chose not to go public, opting for independent development instead.

Going public is not the only standard for a company’s success, even if many people see it that way.

"We can’t kill the company’s future," the overseas student argued vehemently against Gu Chen’s non-listing philosophy.

He believed that going public equated to success! And he needed that success desperately!

"Wang Laojik can’t do that," Gu Chen shook his head firmly.

"But you’re not part of the management; you have no right to decide what the company does," he said directly to Gu Chen.

Yet, after he had said this, Ji Pianran immediately responded, "His view is my view; what he says goes."

Upon hearing this, the overseas student’s eyes turned red, clearly very angry yet helpless.

Eventually, he could only stand up, then looking at Ji Pianran, he said, "President Ji, you will regret your decision today, and time will prove that the path I’ve chosen for the company is the correct one."

After saying this, he left the office and slammed the door behind him.

Watching him leave the office like that gave Ji Pianran a bit of a headache as she rubbed her temples.

Seeing his retreating figure, Gu Chen was also filled with mixed emotions.

"He’s both right and wrong; going public is indeed a standard for a company’s success, but when we started this brand, we didn’t have that in mind, right?" Gu Chen said to Ji Pianran.

"Don’t worry, I understand what you mean. I don’t support his methods for the same reason.

Now that Wang Laojik is selling so well, I’m very satisfied. I don’t yearn for anything more. As long as there’s one person in the market who recognizes the brand, I’ll keep doing it, I won’t give up," Ji Pianran could comprehend what Gu Chen meant, and her views were largely in line with his.

"Let’s eat. After dinner, we’ll go back and get a good night’s sleep. Everything will be better after waking up," Gu Chen gently said to her in a soothing tone.