Stay Home Daddy: I Was Reborn After My Daughter Passed Away -
Chapter 309 - 308 Xu Qingmu knew that Ji Pianran was actually not dead_2
Chapter 309: 308 Xu Qingmu knew that Ji Pianran was actually not dead_2
But at the same time, he couldn’t help feeling a bit anxious, after all, staging such a grand event could be embarrassing for his father-in-law if the sales turned out poorly.
Although he was confident in the quality of the goji berries he sold, in this world,
it was known that good products could still fail to be accepted, despite their worth.
Copernicus had insisted on the truth, but that didn’t prevent him from being burnt at the stake.
After all, sometimes the market is irrational.
If he indeed incurred losses, Gu Chen himself could afford it, but if it tarnished the Ji Family’s reputation, that would ultimately be undesirable.
"Dad, was the event this time a bit too much? After all, goji berries don’t make that much money. I have even better medicinal materials here. Give me a little more time, let the production increase, then it wouldn’t be a waste of all the human and material resources you’ve mobilized, right?"
Gu Chen said over the phone.
However, Ji Guangsheng on the other end of the line seemed completely unconcerned upon hearing this, and just chuckled.
"No harm done, no harm. And those goji berries you provided, I’ve seen them; their quality is very high, definitely top-notch. Plus, the sales of this batch have been going very well. You should just set your mind at ease."
"Though I’m old now, my eyes haven’t gone blurry just yet. I know what truly good stuff is, clear in my heart."
Now Ji Guangsheng truly adored this son-in-law, to the point where he’d even help sell inferior goods for him, let alone these goji berries, which he had tried himself and found genuinely good.
He was confident.
Gu Chen couldn’t help but smile wryly on the other end of the phone, though at the same time, he heaved a sigh of relief.
But just then, Elder Master Ji’s tone suddenly softened a great deal.
"Gu, once the dust settles on the matters in Chuan City, I’m planning to return. It would be a good opportunity to meet your parents as well."
For some reason, Gu Chen suddenly felt nervous when it came to talking about this, though discussing business had been fine.
"Ah, well..."
After all, he had lived two lifetimes, and this would be his first experience with a meeting between his father-in-law and his own parents.
Elder Master Ji, seemingly picking up on Gu Chen’s inner turmoil through the phone, couldn’t resist jokingly saying, "Is it inconvenient? Or are you afraid I eat people?"
"How could that be? It’s just that my parents have lived in the village for a long time, and I’m worried you may not find much in common to talk about. But if you do wish to meet them, Dad, then I’ll arrange to move them over in advance when it’s time."
However, upon hearing this, Elder Master Ji hummed with some dissatisfaction.
"You wily lad, everywhere else you’re fine, but you think too much. Your parents saved Pian Ran’s life, no matter how you look at it, they are the life-saving benefactors of the Ji Family!"
Why would he disdain them for coming from a village?
Besides, who among us can say that if you trace back three generations, there weren’t any farmers?
Farmers are the most straightforward people to deal with in this society.
Hearing this, Gu Chen simply smiled bitterly again and again.
What happened to the aloof father-in-law? Now he’s becoming like Aunt Zhang next door.
Quite the warm-hearted auntie!
Ji Guangsheng thought of something else and sighed.
"But it’s good that Pian Ran married someone with your temperament, after all..."
For here, Elder Master Ji’s voice faltered. Ji Changming had completely fallen out with the Ji Family.
In the future, there’s likely to be stormy times ahead, and there’s also the shadowy figure of Xu Qingmu.
The two were already at loggerheads, and if Xu Family ever found out that his daughter was still alive, they certainly wouldn’t let things slide.
Ji Guangsheng didn’t want these grudges to affect his daughter and son-in-law. He would do everything he could to dissipate all this resentment.
But before that, if Pian Ran had someone protective like Gu Chen, she wouldn’t suffer for being too naive.
If it turns out that he couldn’t resolve it, then when Gu Chen someday attained sufficient influence,
even if he himself was no longer around...
At least he could protect his daughter’s safety against the Xu Family’s overwhelming fury.
Otherwise, why would Ji Guangsheng personally oversee affairs in Chuan City and spare no expense in supporting his son-in-law’s business?
Such is the heart of parents throughout the world.
Gu Chen listened for a long time to the silence on the phone and couldn’t help but become somewhat worried.
After all, the last time he saw Ji Guangsheng, the man’s health wasn’t that great, and he couldn’t help but ask aloud.
"Dad... you, you’re okay, right?"
"I’m fine. Just tired because I’m getting old. You should get some rest early too."
Ji Guangsheng massaged his forehead, his tone carrying a trace of exhaustion.
...
Half a month later, Gu Chen’s fruit store in Haicheng finally opened for business.
Although it was only the first store, the scale was by no means small; the entire storefront covered an area of more than 300 square meters, with everything set up to follow a high-end boutique strategy.
After all, the majority of the stock came from his System Domain, ensuring the quality was absolutely guaranteed.
For this, Gu Chen had invested nearly all his current savings into the store.
All the personnel recruitment and store decoration were managed by him personally.
The opening ceremony was quite grand, and he even referred to various marketing theories from before his rebirth, launching many activities to attract customers.
Moreover, he even conducted an online promotion, which overnight made Gu Chen’s fruit store somewhat famous in Haicheng.
In those days, computers hadn’t fully become commonplace, and there weren’t many internet cafes to begin with, with internet fees high as two yuan an hour.
Keep in mind this was the price in the year 2000, a cost the average person simply couldn’t afford.
At that time, the least anyone who surfed the internet could claim was a small level of sophistication.
But Gu Chen chose a different path, having had various photos of his store professionally taken in advance.
He even enlisted Qiao Hua to recruit several computer science students from their school.
They helped him pose as online troops to post and bump threads on forums, singing their own praises to the skies.
Back then, there weren’t many netizens, and their thinking wasn’t as complex as it would be in later internet eras; many hadn’t even encountered the concept of online marketing.
When many people saw the posts praising and recommending Gu Chen’s fruit store, they immediately felt an itch of curiosity.
Even though they were from families that were not short on money and had access to high-end imported fruits daily,
the curiosity inherent in humanity coupled with the beautiful photos in Gu Chen’s posts,
made it as though they had real proof in pictures—people of that era had never seen such tactics before.
Many couldn’t resist the urge to buy some and taste whether it really was as delicious as those posts trumpeting them to be like magical peaches.
Originally, Gu Chen had thought to just beat the drum—regardless of whether there were dates in it.
After all, having witnessed the internet’s explosive growth in later years, he believed that one could never do too much marketing.
But unexpectedly, on the opening day itself, this tactic turned out to be an absolute masterstroke.
It proved that planting seeds of desire transcended eras.
Those hard-sell ads that would have made forum administrators in later years want to delete the posts and ban the IP addresses,
genuinely attracted many local netizens, and even a few bored rich kids actually bought plane tickets.
They travelled from other cities to Haicheng specifically to check out his fruit store, to see if it was truly that delicious.
For them, idle and with time to kill, the cost of a plane ticket was almost the same as catching a bus for these well-off individuals.
Spending a little money to satisfy their curiosity and seek novelty was well worth it to them.
What was most important was that, after they tried the fruits themselves, they were amazed to find that while Gu Chen’s fruits were pricey,
they were insanely delicious!
Cherries the size of plums!
Strawberries as big as apples!
And crystal grapes, as big as fists, not only sweet but also delicious.
It truly was an eye-opening experience!
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