My American magical life
Chapter 406 - 406 48 Sun Dongxin gets picked up by CEO Cheng

406: Chapter 48: Sun Dongxin gets picked up by CEO Cheng 406: Chapter 48: Sun Dongxin gets picked up by CEO Cheng The history of job-seeking variety shows isn’t short.

Looking at the time point of 2018, Hua Country had already seen shows like “The Job is Right” and “Hello, Interviewer” in the past, and in the future, there will be hit programs like “Irresistible Offer.”

Abroad, that blond old boy had also participated in the production of job-seeking variety shows.

Back in the day, the show “The Apprentice” (also known as “The Apprentice”) that he co-produced with NBC rocketed him to the top of America’s reality show stars—his fame from this program was so great that when he ran for office, many people knew him because of it.

Of course, the live recruitment streaming in Shanhaiguan is still different from job-seeking variety shows, but that difference doesn’t mean that Shanhaiguan cannot do it well.

As an emerging method of communication, short video broadcasts are grassroots in nature, and compared to traditional television programs, live streaming via short videos can reach an audience much more easily.

Moreover, public recruitment live streams carry a kind of inherent ‘credibility’—with so many viewers watching, surely they wouldn’t fabricate things in plain sight, right?

With these foundations and premises, coupled with proper promotion and marketing, Shanhaiguan’s live recruitment event was bound to be extremely successful in heating up.

How could it not be successful?

Sun Dongxin, CEO Sun, has a net worth of tens of billions; his influence in the business world of Hua Country is much greater than that blond old boy’s in America.

Having such a person endorse the live stream was akin to CEO Cheng dropping a nuclear bomb in the marketing campaign.

A specific example to look at is Brother Qingzi selling alcohol, courses, and memberships.

You must know, Qingzi has done the absurd act of clamping a company seal to his belt, but none of this affected his fierce harvesting of traffic in the short video domain.

Hua Country is vast, and the sufficiently large and broad market has long produced a profusion of nouveau riche.

Some of them might already have assets exceeding a billion, but really lack the experience of mingling with top-tier business elites.

So, even though Qingzi was booted out of his home, ousted from his company, and berated to death by his wife grabbing his collar, he still earned the respect of many people—they respect the big shot who once made a ten-billion enterprise.

What about Sun Dongxin?

CEO Sun may seem unremarkable, but he is a top tycoon on Ludao and holds a significant position in the business circles of southern Fujian.

When Xu Xiuhua wanted to invest in Shanhaiguan, her boss, that top conjurer Teacher Sui, directly told her to first visit Sun Dongxin with heavy gifts—such is the power of a top entrepreneur.

Yes, Dongxin Group started out in trading and is not as robust as manufacturing enterprises, let alone the currently booming internet companies.

However, Dongxin’s decades of cultivation in the Lingnan and southern Fujian regions have amassed considerable influence for Sun Dongxin, and it’s not illusory.

Why was “Irresistible Offer” so successful?

Because they found top law firms to collaborate with.

But isn’t Dongxin Group, isn’t Sun Dongxin top-tier?

Once CEO Cheng brought Sun Dongxin to the table, the situation truly exploded—in the literal sense of the word.

“Qianyi Group CEO Personally Conducting Interviews”—Ludao Morning News.

This was the local official media’s report on CEO Sun’s participation in the live interview.

“Ludao Dongxin Group explores new directions in talent search, top boss directly recruits talents face to face”—this was the midday news on the southern Fujian TV station.

In one day, within the province of Fujian at least, the news about Shanhaiguan’s live recruitment collaboration with Dongxin became widely known by anyone who kept an eye on the news.

Online, however, it was a different scene.

“Cheng Daqi trends again, Old Xu helps dissect this entrepreneurial newbie’s marketing techniques”—this was an article by a commercial public account with a million followers.

In this article, the account’s owner, Old Xu, thoroughly educated the melon-eating netizens about CEO Cheng’s life in the spotlight that soared because of trending searches.

At the end of the article, Old Xu left a thought-provoking message.

‘Many entrepreneurs are confused, doubting whether their ideas are appreciated.

Just look at CEO Cheng.

A week ago, the vast majority of people who knew him did not approve of him.

Did that stop him from succeeding?

Many entrepreneurs complain, complaining that all the good tracks are crammed with greedy giants.

Just look at CEO Cheng.

Where the giants aren’t paying attention, some pioneers are creating miraculous stories.

Many entrepreneurs are distressed about the market’s lack of awareness of their product.

Just look at CEO Cheng.

None of us have seen Shanhaiguan’s product, but did that stop the name Shanhaiguan from reaching thousands of households?’

It seems like praise, yet there’s a kind of arrogant condescension.

Nevertheless, Old Xu’s analytical piece leveraged CEO Cheng’s popularity and broke a hundred thousand reads within half an hour.

Life’s First Sight of a Fairy (southern Fujian dialect) “Cheng Daqi was lifted up by a big shot, would he have gotten this far without Sun Dongxin’s favor?

Also, the girls from Dongxin’s song and dance troupe are really trying hard!”

(Reply to Original Poster) “Your blissful ignorance and blind confidence may help you face your failed life better, and that’s your fortune.”

Actually, I Mind (Bai Jing) “Just based on Cheng Daqi’s ability to trend whenever he wants, I have reason to suspect he’s the illegitimate child of a Weibo executive.”

Guaranteed Big Deal with a Ten-Pull (Heishui) “Old Xu’s perspective is really interesting.

I am a manufacturer, and from my point of view, the conflict between Cheng Daqi and Ai Guobei some time ago was just news.

However, his news could stay at the top of the hot topic lists on major platforms for a whole week.

There’s real skill in that, tsk.”

(Reply to Original Poster) “I’m in media myself.

He is just a performance-oriented personality skilled in hype.

But even so, I think he is formidable, incredibly so.”