Forcing Me to Be Reborn?!
Chapter 513 - 410: Advancing to QQ Physical Stores_3

Chapter 513: Chapter 410: Advancing to QQ Physical Stores_3

This no-staff sales model was quite popular for a while in his past life.

There were even those small supermarkets without vending machines, arranged just like normal supermarkets but without cashiers, relying solely on the honor system for payments.

Stores like these often became hot topics, and Cheng Zhu had noticed them several times.

And the staffless QQ stores also had their period of popularity in the country.

They generally weren’t located in places with high rent or heavy traffic because they weren’t the kind of sophisticated QQ merchandise stores.

Such stores were usually found in residential areas.

Their nature was similar to that of convenience and fresh produce stores in the neighborhood, providing convenience and offering a batch of...essential goods?

Many people might have seen such stores in their neighborhood.

The cost to operate them was actually quite low.

In the process of operation, they didn’t involve any labor costs.

But the things sold inside were actually hugely profitable!

For a while, they were pretty popular, just like how many people would jump on the bandwagon to open fresh produce supermarkets, many thought there was profit to be made here.

Cheng Zhu knew very clearly, starting this thing in early 2015 was really promising.

Of course, he wasn’t planning to use the direct management model like he did with Youu Tea.

Because of this, he had told Chen Bin about adding a franchising department in the factory.

Opening Youu Tea was for financing, for operation.

This kind of staffless QQ store didn’t need that.

Earning a wave of franchising fees, expanding the stores all over the country, a few cuts and it’d be all set!

Especially during those particular years when everyone was stuck in their neighborhoods, these so-called staffless stores could become popular again!

At the moment, Wang Anquan stood next to Cheng Zhu, watching as several customized staffless vending machines were moved into the store, his admiration for Cheng Zhu climbing to a new level.

"Brilliant! Brother Zhu is truly brilliant!"

He never imagined that a physical QQ store could be run this way.

Wang Anquan had been in the QQ business for a while and had come to understand various types of customers.

So, when Cheng Zhu quizzed him at this moment, he was able to answer.

"What do you think are the advantages of this kind of store?" Cheng Zhu asked.

Wang Anquan answered, "For one, there are no clerks, avoiding awkwardness."

"On the other hand, the cost is cheap, the shops themselves are small, and the rent in residential areas is affordable. Even if it is in a neighborhood, it doesn’t need to be in the most expensive location, maintaining some privacy."

"Because passing by, it’s hard not to notice it."

"And many people will find it novel, and if there are no clerks inside, they might just walk in to have a look."

For someone like Wang Anquan, who was a bit introverted, he definitely wouldn’t dare enter a proper QQ merchandise store in the past.

But seeing this kind of staffless store, he’d definitely seize the opportunity to go in and have a good look!

In fact, there were quite a few young men like him in real life.

At a certain stage and age, many young men, when giving gifts to classmates and friends, would deliberately choose to give condoms, finding it novel and amusing, even thinking it made them look awesome.

"What else?" Cheng Zhu asked.

"Uh," Wang Anquan racked his brains and mentioned a few more points.

Cheng Zhu waved his hand, saying, "The franchising fee for this thing won’t be very high."

"After franchising, the ex-factory price sold to them will also not be set too high."

"Because these are small amounts of money."

"Even if many stores opened eventually, it would only be about achieving small goals."

Wang Anquan felt that these words were imposing, but Cheng Zhu indeed had the right to speak so boldly at present.

His QQ business was doing too well, bringing in an extremely alarming profit every month.

"Come with me," Cheng Zhu beckoned to him, then led him into a convenience store to buy water for the workers moving the machines.

After buying the water, he held the bottle of mineral water and said, "What do you think is most important for someone who sells beverages?"

Wang Anquan didn’t understand.

Cheng Zhu said, "For a new beverage factory, it’s important to establish distribution channels."

"Some new brands, once launched, can be seen in convenience stores all over the country, in various supermarkets, and in various wholesale places. This shows strong capacity."

"What we’re doing now is somewhat similar to letting our ’Persistent Visit’ products appear in convenience stores in various neighborhoods."

"You understand what I’m saying, right?"

Upon hearing this, Wang Anquan’s eyes brightened, and inside, he thought Brother Zhu was brilliant.

He was starting to understand why Brother Zhu said he could use other people’s money to advertise his own brand!

These franchise stores opening in neighborhoods all over the country, aren’t they like ’Persistent Visit’ billboards erected everywhere?

The machines here have ’Persistent Visit’ written on them, and most of the products sold in the vending machines are also ’Persistent Visit’ products.

This too is a way of increasing brand visibility!

When a beverage is launched, and it’s available on every beverage-selling shelf, then naturally, it quickly becomes well known to the public!

Basically, it’s about brushing presence in front of the public and entering into their field of vision!

The only difference is that in this franchising model, Cheng Zhu still charges fees.

"No wonder, no wonder Brother Zhu said he’d control the franchising fees and also control the ex-factory prices."

With these things controlled, those who want to open such a store can go and do their calculations.

If you go to the factory yourself to customize machines and then go to the factory to buy goods, you might not necessarily get a good price.

Eventually, you might find that franchising saves on costs.

What’s more important is that it saves time, effort, and energy!

Especially since we have the popular online store brand, we are the top in our category, and many of our products are trendy bestsellers!

In such circumstances, many people will definitely choose to franchise.

Of course, you won’t make a lot of money with this kind of store, but starting them in neighborhoods, there’s a chance to make small money.

Cheng Zhu’s goal was never to make big money from the franchising fees, but rather to find ways to make ’Persistent Visit’ more famous, even to integrate into everyone’s daily life!

And how exactly can we attract people to franchise?

That’s easy.

Operate and hype it up!

"This kind of store currently still has a bit of novelty appeal."

"There’s no shortage of media and marketing accounts to report on it!"

....

(ps: Two in one, asking for monthly tickets.)