Forcing Me to Be Reborn?!
Chapter 506 - 407: Business Disturbance Tactics

Chapter 506: Chapter 407: Business Disturbance Tactics

"Real-life is better," said Cheng Zhu.

...

Since Ye Zi said she wanted to compare herself to the factory samples, Cheng Zhu, as the boss, had no choice but to accommodate her request, taking on the role of a... referee?

It was an unfair, unjust, and unofficial private competition.

During the match, contestant Ye Zi even cheated.

This immediately grabbed Cheng Zhu’s attention.

Originally, he was busy inspecting the merchandise from his own factory, but now his focus was no longer there, completely diverted.

Ye Zi saw him looking down at her and promptly knelt on the ground.

Cheng Zhu looked down at her, probably guessing what she was about to do.

...

...

"Our factory’s products still have a long way to go," a very career-driven boss sighed in his heart.

The products from ’15 indeed left much to be desired.

The R&D team had a heavy burden and a long road ahead.

After giving Ye Zi a post-New Year startup bonus, Boss Cheng, fully focused on his business, had already begun brainstorming.

These new products would officially debut in the Persistent Visit store four days later.

And on the day of the launch, he had some clever moves planned that he hoped would impress those in the industry.

The next day, under the direction of Cheng Zhu, the Persistent Visit store had already started sending out notices about the new arrivals.

The official Weibo was also initiating preliminary warm-up publicity.

The advertising content was somewhat cryptic, but it conveyed the message clearly enough.

Cheng Zhu was not worried about the initial external traffic drive.

With his status and position in the QQ merchandise world, didn’t all those web celebrities owe him some face?

Why wouldn’t they buy from the well-known stores when they have to stock up anyway?

The original flavor is from Persistent Visit; the toys are from Persistent Visit; why not just offer customers a grand New Year’s discount package!

This led to a flurry of web celebrities eager to get on Persistent Visit’s good side, leaving messages below the warm-up Weibo post.

Everyone understood that this store was branching into a new category, aiming for overnight fame.

This was the perfect time to curry favor.

"Buy, buy, buy!"

"Guaranteed purchase!"

"Support, full support!"

"I want to use it right now!"

Their comments weren’t just simple messages— typically, they included a suggestive photo underneath the text.

Such a spectacle was unrivaled.

Interestingly enough, as more people left comments and attached photos, the number of "tourists" in the comment section surged dramatically.

No need to say, we’re just here to "visit the scenic spot"!

"Been here!"

"Been here +1!"

"Here for the fame! Here for the fame!"

The initial hype quickly took off.

This sort of traffic foundation was enviable to other QQ stores.

At this moment, there was a palpable sense of jeopardy within the QQ e-commerce community.

Many QQ e-commerce store owners felt as if their hearts had sunk to the bottom.

"They’re expanding into new categories? Persistent Visit is going into QQ toys now?"

For many, this was simply the worst news to start the year.

Just after the New Year, hitting us with such a big move, huh?

Nowadays, even many stores that mainly sell QQ lingerie are also selling toys.

Any random factory can be found to make and brand these toys to achieve quite terrifying profits.

But in actual fact, the market of ’15 wasn’t especially large, nowhere near as booming as it would be a few years later.

Overall, while the customer base was indeed growing year by year, it still fell within the niche market category.

Another thing: unlike QQ lingerie, toys aren’t consumables; they can be used over the long term and customers don’t need to repurchase them frequently.

One more competitor meant one more party cutting into the not-so-large cake!

What’s worse, this new entrant was no ordinary player!

This was the legendary figure who rose from a new store to the number one in its category in a very short time!

If you talked about who was legendary in the QQ world during this period, it had to be the owner of Persistent Visit.

The current state of QQ toy store owners: freaking out big time.

The only solace they could find was that QQ toys were different from QQ lingerie.

After all, the latter are fashion products, which involve design and materials.

Persistent Visit could rise rapidly not just because of their brilliant advertising and marketing but also due to their innovation in styles, always setting the trends.

Even going international, making waves in Japan, with several "teachers" donning their products.

But how could one innovate with toys, really?

After all, it’s just a small trinket.

The products on the market were all very much alike, with little variation to play with.

What was frightening about this store wasn’t the innovation anymore; it was just their marketing!

Time passed, and the day for Persistent Visit’s new arrivals had come.

Our old friend Li Mantang, the owner of the Graceful Flagship store, was sitting with the owner of a QQ toy store.

He considered himself an old rival of Persistent Visit, once the number one competitor in the QQ lingerie sphere.

Little did he know that, in Cheng Zhu’s mind, he was just a scumbag who hired people to post malicious reviews.

At this moment, Liu Song, the owner of the QQ toy store and someone with his own toy factory, was sitting with him, sipping tea in the office.

After his son graduated from college, he let him help the family business with e-commerce, and to his surprise, it took off!

That’s the status quo for many factory heirs: pulled into the family business right after graduation, immediately thrust into e-commerce.

The old man would impress upon you with earnest advice: We’re the manufacturers; we definitely have a cost advantage, it must be easy!

Some caught the updraft and indeed made it happen.

Others lost a lot of money in a year, paying pricey tuition fees.

This e-commerce business did have its tricks, but sometimes, it felt a little like alchemy.

Li Mantang and Liu Song had known each other for many years.

He started e-commerce earlier than Liu Song and had always sourced from his factory.

Liu Song envied Li Mantang’s success and wealth, which is why he was so eager to get into e-commerce himself.

Now, it was nearly two o’clock in the afternoon.

At precisely two pm today, Persistent Visit would timely launch the new arrivals.

At this moment, a lot of big bosses in the QQ e-commerce industry were watching, eager to see what new tricks he’d play this time.

Liu Song seemed quite composed, calmly pouring tea for Li Mantang.

"You seem to have cultivated quite a calm demeanor. Aren’t you worried at all?" Li Mantang asked.

"To tell the truth, I’m not worried," Liu Song replied, putting down the teapot and smiling, "Our business is not like lingerie; he won’t be able to come up with too many schemes."

He turned on his smartphone, opened the Persistent Visit store, and said, "Look, he initially gained a wave of popularity because he pioneered using comic-style models, adding this kind of enticing comic art to images."

"That would definitely catch people’s eyes, right?"

Li Mantang nodded, recalling the dread that the QQ lingerie sphere experienced when dominated by the "fusion of people and comics."

At that time, a bunch of veteran e-commerce folks were staggered, having never thought that selling online could be done in such a fashion.

Wasn’t that like fusing the domestic and anime styles?

Liu Song continued, "But it’s different with our toys; we’re not allowed to show people in pictures. If you use comics to add a person in there, it can lead to trouble. Look at everyone’s main images; they’re all product shots."

"If we could stick women into the main images or draw some comics, that would indeed be more eye-catching. Unfortunately, we can’t play that way!"

"I’m just giving you an example."

"All in all, it’s harder to cook up gimmicks for toy marketing."

"And as for the product, well, that goes without saying. You’ve also played around with plenty from my factory, you know how it is, just flipping through those few designs."

The two middle-aged men looked at each other and chuckled at this point in their conversation.

Li Mantang felt there was some truth to what Liu Song said.

But priding himself as a former adversary of Persistent Visit, one who knows his rival’s fearsomeness, he always suspected that the other party wouldn’t play by the book.

When it was exactly two o’clock, both men sat in front of the computer, ready to see the new products from Persistent Visit on the screen.

Looking on a big screen is my biggest respect for you.

Liu Song opened Taobao and entered the four characters for Persistent Visit.

After entering the store, they quickly saw the newly listed items.

Instantaneously, both he and Li Mantang were stunned, frozen in shock.

Liu Song felt like he had been struck by lightning, his face etched with disbelief.

What they saw completely overturned his understanding.

"How can there be people?"

"How can their main product images have people on them?"

...

(ps: First update, ask for monthly tickets~)