Forcing Me to Be Reborn?!
Chapter 453 - 369: Then, See You on Monday!

Chapter 453: Chapter 369: Then, See You on Monday!

"Are you still going to eat it?"—Little Pill.

...

A small pill, still undecided about eating it.

At seven in the evening, Hu Yan finally hesitated and swallowed the small pill.

From then on, this fox demon, which sucked the essence of every day, no longer had the possibility of advancing to the Nascent Soul Stage.

And today’s dinner, which was supposed to be a good meal with several dishes, ended up being just cooked noodles because they were too hungry.

It was obvious, although Hu Yan didn’t go out much, she wasn’t lacking in physical activity. Her physical fitness was okay, and her stomach function was normal. After swallowing the pill, she didn’t feel nauseous and vomit; the situation was temporarily good.

"Are we still going out for a walk tonight?" Cheng Zhu asked.

"Mmm." Hu Yan nodded slightly.

They had already agreed to go out for a walk tonight.

Cheng Zhu was in Shanghai, after all, for serious business.

Although Hu Yan didn’t like going out, and felt uncomfortable in crowded places, she still wanted to accompany Boss Cheng as much as possible during this time.

"Boss, where are we going tonight?" she asked.

The homebody illustrator mainly wanted to be mentally prepared.

"We won’t be out for long, you just accompany me to buy two cups of milk tea," he said.

"Ah?" Hu Yan was a bit puzzled.

Wasn’t Boss Cheng coming to Shanghai to open a milk tea shop?

"There’s a place called Mo Tea that copied our store’s roasted Black Sugar Boba, and it’s been selling well in various cities recently. And I saw a few days ago that another called ’Street-side Tea’ has also launched a Black Sugar version," Cheng Zhu explained.

"It just so happens that I’m not in Hang City now, being away lets me see how they sell in cities without Youu Tea," Cheng Zhu smiled.

"Copycats again," Hu Yan was somewhat speechless.

As an illustrator for Persistent Visit, she had seen many people copying the store’s QQ lingerie, and even many shops imitating her drawings!

And for this, she had felt quite a bit of emotion.

Additionally, Hu Yan was actually quite smart and asked, "Boss, now that these stores are already selling nationwide, will that affect Youu Tea’s entry into Shanghai?"

"Wow, I thought your head was filled with just fluffy nonsense," Cheng Zhu teased.

Yes, if some people had already tried Mo Tea and Street-side Tea’s Black Sugar versions, they might have formed a prior preference.

He waved his hand and said, "At the end of the day, I’m not running the same race as them."

Hu Yan seemed to understand but didn’t really get it.

At eight o’clock in the evening, the two of them went out together.

The homebody illustrator was fully equipped, even wearing a baseball cap and a mask.

It made Cheng Zhu feel like, "It’s like I’m having an affair with a female celebrity?"

And once outside, Hu Yan indeed acted differently.

He just lightly held her hand, and her face turned extraordinarily red.

The degree was about like this: indoor spanking equals outdoor hand-holding.

One could speculate that if spanking happened outdoors...

That would probably turn into a trendy girl of a cosmopolitan city like Shanghai.

Cheng Zhu thought about not holding hands anymore, acting like someone shopping with a woman who brought her small toys.

After arriving at the milk tea shop, Cheng Zhu found that Mo Tea in Shanghai was doing a bit better than those in Hang City.

Many people came here to buy milk tea, all buying Black Sugar Milk.

Then they took a taxi to Street-side Tea, which was similar.

Clearly, as a product that had survived market testing in a previous life, Black Sugar Milk Tea had started to become popular nationwide in 2015.

Additionally, on the screens inside Mo Tea, a new product was being previewed for the following Monday: Thick Black Sugar Milk.

And a label had been attached to the product: Original Upgrade!

"Let’s go back," Cheng Zhu said.

He didn’t really care about the black sugar market, as this milk tea was intentionally released so early by him.

Hu Yan watched this scene and was quite worried.

Both brands’ Black Sugar series were selling so well, and they even launched a so-called new line of Black Sugar series?

This tactic was just like other shops copying Persistent Visit’s styles and then making slight modifications.

But she turned her head to look at Cheng Zhu and saw the boss looking indifferent.

She felt the boss was always like this, so dismissive of others’ little tricks.

...

...

Meanwhile, Zhou Jianxiong, the CEO of Mo Tea, was in a stage full of ambitions.

He hadn’t expected that the copied Black Sugar Milk would sell this well!

Good lord, it had become their store’s top product.

But a scene kept bothering him deep down.

The one where he first visited Youu Tea in Hang City and saw the poster for roasted Black Sugar Boba on a huge screen with two big red words—Pioneer!

Those words were really glaring.

But no matter.

He was a mature businessman.

Such a small moral impact could not kill him.

Zhou Jianxiong had held two meetings when he returned to his company, and they had come up with a strategy.

That was to take the copied version and release an improved version!

Yes, this was how they could attach an "Original Upgrade" label.

Furthermore, Mo Tea, being based on copying, and the senior executives were recently quite angry.

Because Street-side Tea had also launched a Black Sugar version.

"They’re copying us! They’re copying us!"

This was like an exam hall where someone copied the top student’s paper, then the person next to them followed suit.

You say they are copying you, and that’s true; they’re copying your methods!

This made Mo Tea’s sense of crisis even more intense.

They wanted to dominate the national black sugar market as much as possible.

So, the improved Black Sugar Milk needed to explode as much as possible nationwide!

Zhou Jianxiong had been very clear from the start, Mo Tea’s advantage was efficiency. While others were still hesitating, they dared to gamble and directly launch new Black Sugar Milk Tea nationwide.

"With this advantage, we must stabilize it, as more and more milk tea shops selling Black Sugar will appear," he was very aware of the competitors’ behaviors.

Finally, he decided to invest more in the advertising budget!

There was no choice, enjoying the national black sugar market alone during this half-month was just too exhilarating.

Not only were the products selling extremely well, but the number of franchise calls had also increased recently.

Once this exhilaration is experienced, it’s hard to let go.

Mo Tea was preparing to invest 10 million in advertising, truly planning to push Black Sugar Thick Milk as their flagship product for the next two years.

Zhou Jianxiong believed this was Mo Tea’s opportunity for the next two years.

The traditional milk tea industry had been fiercely competitive in recent years, and therefore, updates and iterations had accelerated, and internal competitive pressure had also increased.

He had always been troubled by not finding a breakthrough.

But who would have thought, a college freshman brought him... the standard answer!

Copy him, take advantage of this naive young man being content in Hang City, let’s quickly cover the nation!

He was now spirited, even thinking about increasing Mo Tea’s national stores to 200 by 2015!

Even perhaps becoming the milk tea brand with the most stores nationwide!

"We must promote earlier, the earlier the better."

"With more and more brands selling Black Sugar, if we spend money on promotion later, the scene will be a bit chaotic," Zhou Jianxiong understood this point well.

To give a simple example, once everyone starts selling Black Sugar Boba, the comments section will compare tastes.

But that phenomenon is not happening now.

Entering the market early has too many advantages, he didn’t mind spending this ten million.

Zhou Jianxiong felt the promotional effect would definitely be superb!

Even occasionally thought, "Maybe, we could also become an internet sensation?"

...

...

Shanghai, the apartment.

Cheng Zhu and Hu Yan had already returned.

Cheng Zhu had tasted Mo Tea’s Black Sugar Milk and even threw it into the trash can in front of Zhou Jianxiong.

Therefore, he only bought Street-side Tea’s Black Sugar Milk Tea today.

After taking one sip, he was reassured.

"It’s the same level as Mo Tea," he thought to himself.

Hu Yan curiously took a sip with the same straw and thought it tasted okay.

"Is it good?" Cheng Zhu asked.

"Not good at all!" Big Ass took a firm stand.

They say the behind determines the brain.

Especially since her behind belonged to Cheng Zhu.

Hearing this, Boss Cheng slightly smiled and said, "Indeed, the taste is worse than that of my store. Once the Shanghai store opens, you’ll know."

"Mmm!" Hu Yan nodded vigorously.

She even pushed the cup of milk tea far away, indicating she was just tasting and definitely wouldn’t touch it again!

Alright, you really nailed that stance.

The plump illustrator looked at her financial backer with some hesitation before asking worriedly, "Boss, won’t they affect your expansion plans?"

"No, they’ve actually been unintentionally adding bricks to my plan," Cheng Zhu smiled.

Pulin Capital dared to invest a billion in Youu Tea, one reason being the national success of the Black Sugar Milk Tea, which indirectly proved Youu Tea’s terrifying product strength!

"And, about Mo Tea, it’s not very lucky," Cheng Zhu said.

"Ah?" Hu Yan was even more confused. What did luck have to do with it?

"The timing of their new product release was off," Cheng Zhu replied.

"But in reality, there was no time to choose for them, because more and more brands will offer Black Sugar Milk Tea, so Mo Tea was racing against time."

"No matter when they choose, it’s basically in the near future."

"So, no matter which day they pick, the promotional impact will be significantly reduced."

"If Mo Tea chose Tuesday or Wednesday, it might have been a hard mode."

"Choosing Monday is like hell mode."

Made so much money copying me, about time you paid a price through some other means!

Hu Yan was all at sea, though this savvy illustrator also knew she didn’t understand.

She just wanted to see him strategize with that tone!

Cheng Zhu looked up at her and smiled, "You seem really angry at them?"

"Yeah, after copying they even dare to write ’Original Upgrade,’ isn’t that just provoking us?" Big Ass stood firm.

"Alright, then let’s give them a hard time too," Cheng Zhu said.

He picked up his phone, opened Weibo, and then began to switch accounts.

He had three accounts he could switch between in his Weibo backend: one was his own Weibo account, one was Persistent Visit’s official Weibo, and the other was Youu Tea’s official Weibo.

Cheng Zhu logged into Youu Tea’s account, then started searching for Mo Tea’s official Weibo.

Seeing Hu Yan’s curiosity, he sat down on the sofa, pulled her over, and placed the phone in front of her to let her see how he operated.

Of course, with the plump illustrator in his embrace, Cheng Zhu began typing with his right hand while his left hand rested on her plump behind.

Fake business war: Subtle confrontation, unpredictable developments.

Real business world: Official accounts personally stepping into the fray for a verbal showdown.

Of course, Cheng Zhu wouldn’t stoop to using the official account to leave messages cursing them as copycats, calling them shameless.

He quickly found a post on Mo Tea’s official Weibo that was pre-promoting Monday’s new product, Black Sugar Thick Milk, that even had a ’share or comment for a chance to win’ event.

Cheng Zhu directly entered, then left a comment below.

"Looking forward to Monday."

...

(P.S.: Second update, asking for monthly tickets!)