Becoming a Russian Oligarch After Rebirth -
Chapter 329: Preparing for the Harvest_1
Chapter 329: Chapter 329: Preparing for the Harvest_1
At this time, the internet wasn’t that developed, and traditional media such as television, magazines, and newspapers were still relied upon for advertising.
Wang Ye was aware of this, so he raised no objections.
After a moment’s thought, he asked, "How should we choose our key regions for publicity? We can’t possibly advertise worldwide, even if our advertising budget is high, it wouldn’t stretch to cover the entire world."
Miss He had clearly prepared for this question.
She gave a slight smile and confidently responded:
"Global publicity is unnecessary, after all, people from many places are unlikely to come to Russia.
Our initial publicity focus should be on East Asia, Western East Europe, and Eastern Europe.
Specifically, on China, Japan, Korea, smaller Eastern European countries, and developed Western European countries such as Germany, France, and Italy!
Moreover, within these countries, we need to prioritize and target certain countries to increase our advertising efforts..."
Wang Ye nodded as he listened, he generally agreed with Miss He’s plan.
After hearing her out, he readily nodded and smiled, "Alright, arrange it like that. For the first wave of publicity, we’ll spend two hundred million US dollars on an advertising blitz!"
This advertising budget was certainly not small.
Probably one of the highest among all global companies...
Spending so much for just three gambling centers, it could be considered a waste!
But of course, Wang Ye’s aim was not just for these three gambling centers, he had other plans in mind...
Eventually, both of them decided to launch the first wave of publicity before the Lunar New Year. Miss He would handle the advertisements in Japan and Korea, while the Xiao Ying Group’s mainland branch would handle promotions on the mainland, and Eastern Europe would be handled by the Xiao Ying Group’s headquarters.
As for Western Europe, it could be delayed until after the Lunar New Year.
The advertising films were naturally shot by professional media here in Russia. When it came to the arts, Eastern Europe was more than capable.
... ...
In the coming days, everyone was extremely busy.
They split up and began to take action. Miss He, who had travelled a long way, was not just here to see Moscow. She also wanted to inspect Petersburg and the Crimea Peninsula.
Yuri and his team also began searching for a professional advertising company to prepare for the shooting.
Kaja was coordinating with Liu Mei since Liu Mei had called to say that the International Trade Floor had been finalized, and it was time to make the purchase.
Apart from buying a whole floor at the International Trade Building, Wang Ye also planned for Liu Mei to expand the mainland branch, as he knew that the greatest opportunities would be in the mainland within the next twenty years.
So, Liu Mei’s branch, although its name represented the "Mainland Branch of Xiao Ying Group", in fact wouldn’t only serve the Xiao Ying Group, as it had other businesses to operate.
Wang Ye called Liu Mei and instructed her to buy several luxury cars to enhance the company’s facade.
As the capital, Liu Mei’s Audi wasn’t enough...
Furthermore, being a foreign company, they could get luxury cars tax-free, so it wasn’t expensive.
As for which luxury car to buy, Wang Ye definitely favored the Mercedes-Benz. He purchased two Mercedes S600s as company cars!
He also got an additional Mercedes Benz, which was for his personal use.
Though he didn’t think he would return often, he still needed a car in the mainland, for when he came home.
With his current wealth, shouldn’t he need to endure long-distance travel by train or bus when he comes home each year? This would be too disgraceful...
... ...
On October 2nd, Wang Ye received news that Milna had established the Polar Bear Investment branch in the United States, and the ten billion US dollars Wang Ye earned from the stock market had been transferred to the branch account, ready for investment at any time.
As for the remaining over one billion US dollars, it was also transferred to the branch account.
However, this money was from Khodorkovsky. It would be moved around the account to transfer it to Wang Ye personally.
This saved a lot of service charges for large-scale cross-border capital transfers, and would not attract attention.
After the transfer of more than one billion US dollars, Wang Ye immediately transferred a full one billion to Wagner Company’s account as they needed the money to purchase weapons...
At this time, less than a month had passed since the US disaster that shocked the world in September.
Wang Ye felt that it was now time to buy undervalued high-quality assets in the US!
He had sent Milna to the United States a few days ago to register the branch and also to recruit staff and collect information on several target companies.
Now everything was ready, all that was left was for Wang Ye to go there and "harvest"...
After all, Polar Bear Investment Company had a total of thirty billion US dollars. He had only spent over one billion so far, with nearly twenty-nine billion left in his account!
With this much money, if not spent now, when should it be spent?
You must know that we are still in the middle of the worldwide internet winter and the US has just been attacked. Many future super companies are being severely undervalued now!
Wang Ye was ready to go to the United States to sweep up these opportunities...
... ...
Before he left, of course, he had to arrange everything in Russia first.
Because this time the trip might take a little longer, half a month if it goes well, and at most a month.
The Xiao Ying Group did not need his intervention. With Miss He and Yuri there, everything was proceeding according to plan.
The New Sun Group also had become quite regular and had mapped out its potential biggest opponent Tinov, foreseeing a fairly long period without problems.
As for Qingyun Company, Huaxing Communications and all that, Wang Ye hardly bothered about them anymore, there were Liu Jun and Ruan Xiaozhu to handle these.
The only thing that Wang Ye might need to pay attention to was perhaps his own studies...
After all, he was a first-year university student, it had been a month since the beginning of the school term, and he had barely been to school!
Before leaving for the United States, Wang Ye remarkably took the time to visit the school, not to attend classes, but to meet with the department head.
While others might not be aware of Wang Ye’s status, the department head apparently knew a bit, because Wang Ye’s enrolment in the Political Department of Moscow University was arranged by his uncle, Khodorkovsky.
Therefore, in the face of Wang Ye coming specially to ask for "leave", the department head was very satisfied.
After all, someone with Wang Ye’s "background" was attending university purely for the prestige and the diploma, how he would develop in the future was not something the university could teach.
After his leave was settled, Wang Ye prepared to officially embark for the United States.
For this trip, he kept low-key.
He only invited Kaja, Xie Liaosha, and another one of his bodyguards.
After all, they couldn’t bring weapons, and having more people wouldn’t serve any purpose.
Besides, he was going there to invest, not to fight and kill. Surely there shouldn’t be any danger...
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