Becoming a Russian Oligarch After Rebirth
Chapter 1248 - 1024: Simply Can’t Spend It All

Chapter 1248: Chapter 1024: Simply Can’t Spend It All

Wang Ye nodded and continued to ask, "Regarding the development of NTV, does Station Chief Xie Liaofu have any long-term plans?"

This question was the actual purpose of Wang Ye’s meeting with Xie Liaofu today!

He wanted to talk with Xie Liaofu in person, listen to the ideas of this experienced media professional, and decide whether or not to keep him as the station chief based on his responses.

Therefore, whether Xie Liaofu could satisfactorily answer this question and please the new boss, Wang Ye, would directly determine his fate!

Xie Liaofu clearly realized the importance of this question. He pondered for a long time, carefully organizing his thoughts before he spoke cautiously:

"Actually, this question must be answered in conjunction with certain decisive conditions.

For example, your expectations for the TV station, Boss, and the budgeted funds you are willing to invest.

If you, Boss, hope that NTV Television Station can break even or even make a profit without significant investment, then the development of NTV will be slower and more commercialized.

For instance, reducing political news and in-depth programs to produce more low-cost entertainment shows, as only in this way can the TV station earn more advertising revenue.

But this will inevitably lead to a shortage of high-quality programs and a lack of authority and influence.

If you, Boss, wish for NTV Television Station to grow faster, have a higher coverage rate, and greater influence, then you must invest more budget funds in the early stages to buy or produce more high-quality programs.

However, this approach also has its drawbacks, being not entertaining enough and creating a more serious image, which won’t bring in much advertising revenue..."

In summary, Xie Liaofu’s point was simple: if you want to expand the TV station, you must be willing to spend money!

The future of NTV depends largely on you, the boss, Wang Ye...

Wang Ye nodded, neither agreeing nor disagreeing, understanding the saying that one cannot make bricks without straw.

So he had never thought that relying solely on NTV Television Station and the abilities of Xie Liaofu, the TV station would improve without any investment.

After Xie Liaofu finished speaking, Wang Ye said with a smile, "What if I invest one billion US dollars in the NTV Television Station every year for the next ten years, without worrying about the station turning a profit?"

Having just spoken at length and feeling a bit thirsty, Xie Liaofu, who was about to drink some water to soothe his throat, trembled when he heard Wang Ye’s words, and the water in his cup splashed out.

But he couldn’t care about the water stains on his clothes; instead, he eagerly looked at Wang Ye and asked, "Chairman Mikhail, how much did you say you would invest each year..."

It wasn’t that Wang Ye wasn’t clear, but Xie Liaofu couldn’t believe his own ears!

Ten billion US dollars every year for ten consecutive years!

The amount was simply staggering...

Consider that Russia’s largest state-owned TV station invests just over one hundred million US dollars a year!

And in A Bu’s era at NTV, the parent company added only twenty million US dollars each year besides the TV station’s own revenue...

Now the new boss is saying to give ten billion US dollars each year without considering profitability!

How could Xie Liaofu not be shocked!

He had never considered NTV Television Station could ever be so affluent...

Wang Ye anticipated Xie Liaofu’s astonishment and repeated with a light smile, "One billion US dollars, every year."

Once sure he hadn’t misheard, Xie Liaofu’s eyes became fervent.

If NTV Television Station really could get so much funding every year, then...

It would certainly have great potential!

It might only take two or three years for him to make NTV "dominate" not just Russia but the Russian-speaking market throughout Eastern Europe!

To directly influence all Russian-speaking countries, surpassing state television in ratings and becoming the most influential TV station without question!

Because one billion US dollars a year could achieve so much...

Overwhelmed with excitement, Xie Liaofu became somewhat incoherent, "It’s too much... too much! If we really had so much money, then we could produce several ace programs at the same time. Not only could we make political news programs timelier and more authoritative, but we could also develop entertainment shows, invite luxury brand stars from around the world to participate, and produce some high-investment quality drama series..."

Clearly, Xie Liaofu had many ideas and plans for the development of the TV station, but due to lack of funds, those plans and ideas had remained on paper or in his head, never to materialize.

Now that the new boss was willing to invest generously, he could fully demonstrate his capabilities.

Wang Ye was willing to generously fund NTV Television Station because he had his own ideas.

Since the Former Soviet Breakdown, many Russians’ beliefs had collapsed, and they had started to doubt and lose confidence in their traditional culture.

With the "invasion" of strong foreign cultures, young people began to "westernize," experiencing European and American culture and entertainment stars from a young age.

Under the long-term subtle influences, they developed a fondness for Europe and the United States as seen through a filtered lens, leading to serious dissatisfaction with their own nation and ethnicity.

To reverse this trend, it was necessary to establish cultural confidence, but that was clearly not a simple task.

Yet it was something that had to be done...