America 1919 -
Chapter 1132 - 386, Three Requirements_3
Chapter 1132: 386, Three Requirements_3
After understanding these matters, Fred Fisher nodded and said, "I understand, I will arrange for the company to establish a dedicated research and development department!"
Only then did Donnie nod, but the dissatisfaction in his heart had already risen. He knew that Fred Fisher would only accept his arrangements after analyzing the pros and cons in his mind.
This was a situation Donnie did not want to see.
But now he still had no one he could use at Cadillac, so this situation could only be accepted!
Then Donnie continued: "The second thing, the company needs to open another department, specifically for researching truck production!"
Fred Fisher felt quite bitter. He knew that this talk with Donnie would definitely bring many headaches, but he didn’t expect Donnie’s requests to truly give him a headache.
This situation was the same as when they previously researched bulletproof cars. Adding bulletproof car research had already taken part of the company’s R&D funds, and now they needed to add truck research?
Donnie looked at Fred Fisher’s expression and calmly said, "United States Logistics will become Cadillac’s first batch of customers. Once Cadillac launches its own truck, United States Logistics will place a one-time order for three thousand trucks from Cadillac!"
Fred Fisher’s worries suddenly disappeared!
His previous concern was that truck companies in the United States already had a mature market. Even if Cadillac launched its truck brand, it might not secure decent orders.
But now it’s different, United States Logistics ordering three thousand trucks at once was a multi-million US Dollar order!
This could completely offset the R&D costs Cadillac invested, and there would be even more gains. More importantly, the three thousand Cadillac trucks of United States Logistics would be the best advertisement.
When the time comes, Cadillac could also achieve a breakthrough in the truck business and enter the truck sector!
At this moment, Fred Fisher finally felt the benefits of having Cadillac join under Venus Bank.
"Thank you, Mr. Block, I will arrange this matter soon!"
This time, Fred Fisher did not mention having a meeting to discuss the matter.
Donnie nodded and continued with his demands: "The third matter, Cadillac needs to develop civilian models in the future!"
Fred Fisher’s good mood instantly disappeared.
"Mr. Block, Cadillac has always followed the luxury car route. If we develop and launch civilian models at this time, it will affect our brand’s impact!"
Fred Fisher straightforwardly opposed this matter.
In Fred Fisher’s view, this issue was related to Cadillac’s development plan, and he could not accept it!
Donnie said, "Cadillac can establish a sub-brand to focus on civilian models, without using the Cadillac brand!"
To face the upcoming Great Depression, Donnie was certain that Cadillac needed to launch civilian models, which was an unchangeable matter.
But Donnie wasn’t stubborn; this needed to be done without affecting Cadillac, so a sub-brand would be launched!
Fred Fisher still didn’t want to agree to Donnie’s request, concerned that the funding for civilian models would increase the company’s budget.
Unlike trucks, backed by United States Logistics, this would rely on their sales ability.
At this point, the civilian model market in the United States was controlled by Ford Motor!
Therefore, Fred Fisher expressed his concerns to Donnie.
Donnie understood Fred Fisher’s worries, but Donnie knew more than Fred Fisher did; during the Great Depression, not launching civilian models would definitely lead to performance issues.
Even if he could lift the ban on Cadillac in the United States in advance!
Previously, as a representative of American luxury cars, Cadillac, according to U.S. law, was prohibited from being sold to all African Americans. This regulation didn’t matter during the Roaring Twenties, as the noble white gentlemen didn’t want black people driving the same cars as them.
But during the Great Depression, when various social issues emerged, this ban was brought to the forefront!
This became a restriction on Cadillac’s development!
At that time, the Cadillac Company worked hard to get the U.S. Government to lift this ban. Although it boosted Cadillac’s sales, it never reached its peak sales again.
"This matter is also an order, not up for discussion!"
Since many things couldn’t be directly explained to Fred Fisher, Donnie could only use absolute authority to order Fred Fisher!
"Mr. Block, this matter will certainly cause a huge stir within the company. Without support, it will be hard to implement!"
Fred Fisher subtly reminded Donnie that although he was the absolute majority shareholder of Cadillac, he still hadn’t grasped control over Cadillac!
Donnie smiled; he had been waiting for this statement: "You don’t need to worry about that. I will send a professional team from the Venus Strategy Department. They will be fully responsible for everything related to this brand!"
Fred Fisher’s expression changed; this situation was more serious than any of the matters Donnie previously mentioned.
Because Donnie was beginning to extend his influence into the company’s personnel.
Given Donnie’s financial strength and influence, he could completely establish a new automotive company to manage this brand, but now Donnie was allowing this brand to enter Cadillac.
At that time, these people would inevitably intersect with the company’s management. Fred Fisher understood that if this development continued unchecked, it wouldn’t be long before Donnie could completely infiltrate Cadillac’s management...
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