I Just Want Players to Save Money, They Insist on Giving Me! -
Chapter 423 - 149: Mr. Ke, Sweating Buckets, Aren’t You?_4
Chapter 423: Chapter 149: Mr. Ke, Sweating Buckets, Aren’t You?_4
Some people were clearly agitated by the fact that the top player was trying to get a piece of the mobile gaming pie.
But it didn’t matter.
Cloud Top would make a move.
In the diverse gaming environment of my previous life, Cloud Top’s performance on mobile platforms was nothing short of impressive.
Moreover, these mobile gamers from Blue Star hardly seemed to have experienced what real entertainment was all about.
The idea that you can only buy happiness with consumption games is fundamentally wrong in the first place.
...
"Right, that’s correct! Absolutely correct!"
"Exactly! Lead them by the nose!"
As the project leader of "Bursting Cuteness,"
Zhu Yue was infuriated when he learned that the top player’s newly developed game "Cloud Top" was planning to enter the mobile game market.
This troublemaker! He’s made such a mess of the PC gaming environment!
Look at those PC game manufacturers, what have they been driven to?
Back when the top player wasn’t on the rise, Zhu Yue remembered that the average price for each draw in PC games could sell for 50 or even 60.
Now they only dare to charge 30 for a draw, and there’s even a tendency to lower the price further.
The calls from PC gamers for "reduced consumption" and "enhanced playability" are getting louder and louder.
This pest has wrecked PC gaming, and now he wants to ruin our mobile games?
We at Silver Brilliance have worked hard to maintain such a strong habit of consumption in the domestic mobile market.
We’ve convinced mobile gamers of the concept "if you want to have fun, you need to spend more money."
We’ve even successfully planted the implicit notion of "noble mobile gamers" through numerous promotions.
The stage we’ve set up painstakingly, how could we let you, a mere top player, ruin it?
But as disgusted as he was, Zhu Yue was still somewhat rational.
He knew all too well that cursing the top player behind his back wasn’t enough to stop him from entering the arena.
Real, substantive measures must be taken!
He had his employees pretend to be fans of the top player and went to various comment sections of "Bursting Cuteness" to set the tone.
The aim was to project a sense of superiority and thus incite his own fans’ outrage.
Then, buy some traffic to publicize the matter.
Make sure the top player gets boycotted by all mobile gamers before he even enters the scene.
Show him who’s boss!
If he gets wise afterward and follows the rules by making consumption-based games, then Zhu Yue would be willing to let him have a piece of the pie in the corner.
But if he continues to cause trouble, there are plenty of ways to deal with him!
Next,
Zhu Yue was also very confident about his own game "Bursting Cuteness."
He had observed the market and for nearly a decade, the niche for board games was sparse.
Board game players, after all, were limited to the same old things.
Playing card games, chess, Go, and so on.
But despite the limited variety, there was no shortage of players.
They always liked to have a quick game when they had time to spare.
So he went for a big fusion.
The chessboard framework of "Bursting Cuteness" was copied from Go.
But the pieces, with their different skills, could make all sorts of fancy moves, essentially upgrading chess.
Finally, the four-player competitive theory was an optimization of the basis laid by card games like Landlord.
Following that, they leveraged their well-established ACG (Animation, Comics, and Games) culture and appeal in the mobile gaming segment.
Thus, they created the IP "Bursting Cuteness."
The result was surprisingly good.
In just half a month of closed beta testing, it had already reaped nearly 3 billion in revenue.
And this was without the full implementation of the consumption system, not to mention some players were not receptive to the idea of data wipes.
Once the official service started, wasn’t the first month’s revenue heading towards ten billion?
And it’s important to remember that innovation in board games is the most difficult.
Unlike level-up combat games, the essence of board games is pitting one player against another.
Maintaining balance is not easy.
"Bursting Cuteness," meanwhile, had nearly sewn together all existing board game mechanics!
No matter how great you are, top player, how much creative space do you have left?
Competing with Silver Brilliance in the ring?
Salivating in front of a pig farm—do you think you’re worthy?
Just as Zhu Yue was criticising in his heart, leaving not a single stone unturned in his relentless assessment of a top player’s delusional attempts to get a piece of the mobile gaming market.
His secretary knocked and entered, respectfully saying, "Mr. Zhu, the head of the development department just said that ’Bursting Cuteness’ has been optimized in all aspects and is ready to go live at any time. Should we stick to the original plan for the release, or do we launch a week early?"
"Just..." Zhu Yue was about to say ’Just release it’
But then he thought it over and changed his mind.
"When does Top Player’s ’Cloud Top’ go online? A couple of weeks ago when I checked, they seemed to have already announced their development progress on the APP."
I must say, this damned company’s speed in making games is fucking annoying!
Three weeks ago they set up the project, and in just one week they threw up map sketches and various concept artworks to hype up the players.
Now, two weeks on, this company couldn’t possibly have finished the game already...
If it weren’t for the size of his own company standing firm, with a massive player base and the strong backing of their major shareholder SE.
Zhu Yue would actually be quite afraid of Top Player’s momentum.
"It seems that their company just released the latest update on Top Player Information yesterday, claiming that at the latest in 10 days, or as soon as a week, they can meet the players," the secretary answered.
"Alright then, our company will launch on the same day they do!" Zhu Yue declared with conviction, "Whenever they go live, that’s when we’ll go live!"
After all, the date set by his own company was also a week away, and a few days earlier or later wouldn’t make much difference.
But if they could have a direct clash with Top Player.
The comparative effect would be very pronounced.
Let them feel what it’s like to have a terrifying dominance with first-day sales breaking one hundred million!
Best case scenario, scare them off the mobile platform overnight.
Of course, the likelihood of that happening isn’t high.
But as a deterrence and warning, it’s enough.
...
Soon, time flew by, and a week passed rapidly.
Following the announcement by Top Player that ’Cloud Top’ would be launching the next day.
Silver Brilliance also released the prepared game announcement for ’Bursting Cuteness’.
The launch date was moved up a day, officially going live at 12 PM noon the following day!
Moreover, Zhu Yue used some tricks this time.
He noted that Top Player had a deep influence in PC games.
Every time a game was released, top game streamers would help them build momentum for free, firing the first shot!
This meant that, on the release day of ’Cloud Top,’ many top streamers would choose the midday mealtime, when audience numbers peaked, to showcase ’Cloud Top.’
With ’Cloud Top’ being released on both PC and mobile, viewers, having watched it, were likely to start downloading it on their phones immediately.
This was a force not to be underestimated.
Since ’Cloud Top’ and ’Bursting Cuteness’ were both chess games, and although Top Player had never publicly disclosed the gameplay,
Zhu Yue guessed that they must be quite similar in type.
If players were to adopt a preconceived notion about the game.
That would indeed be somewhat dangerous.
Therefore, Zhu Yue didn’t hesitate to spend nearly a billion.
In one go, he bought several top streamers on various platforms to broadcast only ’Bursting Cuteness’ from 12 to 2 PM, and from 6 to 9 PM, for a total of five hours.
Additionally, he requested that the streamers highlight the fun aspects of the game as much as possible to their viewers during the live stream.
Firmly instill this concept of preconception into the players!
The course of events, with Zhu Yue pushing from the shadows, proceeded steadily.
The next day.
Noon, 12 o’clock.
Almost all the reputable game streamers across the platform started broadcasting ’Bursting Cuteness’ simultaneously!
PDD: "Guys, today I’m bringing you a fucking fresh and novel mobile game!"
Little Tuantu: "Brothers and sisters, come on over, today’s game is ’Bursting Cuteness’"
Yin: "Morning, meowsters, I’ve got something fresh to play. Watch and eat at the same time."
Dasima: "Good afternoon, classmates."
Wang Laoju: "Good afternoon to all staff members, today I’m bringing you a mobile game with quite interesting gameplay I figured out all the game mechanics in just a few minutes, and now I’ll show you."
...
Looking at the bustling live streams flooding the screen!
Zhu Yue immediately smiled with satisfaction.
Without the support of the streamers.
Sweating bullets, are you, Mr. Ke?
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