I Just Want Players to Save Money, They Insist on Giving Me!
Chapter 367 - 134: I See You, You Just Don’t Want to Improve!_3

Chapter 367: Chapter 134: I See You, You Just Don’t Want to Improve!_3

That’s enough.

Just like that, an investment of 20 million Yuan for the event was finalized.

And moreover, several high-level executives had their tasks assigned.

Ke Jin asked Gou Chehua to go back and pull together a dedicated event team from the company.

Liu Xi, the head of the finance department, was responsible for planning the allocation of the 20 million Yuan.

Wang Shun from the operations department was in charge of pre-heating the event’s publicity, and he was required to boost its popularity in the shortest time possible.

Yu Fuqi from the planning department and Cheng Bage from the programming department started working on balancing the competition version.

The art department, Baby Yu, was tasked with making some promotional graphics for the event whenever she could find the time.

The PR department was to liaise with Netcom, asking them to open up the domestic port for "Eternity" as well.

After all, it would be unreasonable to host a competition if the game was not even released in its own local market.

Everything was arranged properly.

All set!

After the meeting ended.

Ke Jin looked at his backend interface and saw the account balance had dropped to just under 23 million Yuan, and he couldn’t help but smile contentedly.

This back-against-the-wall buff was indeed effective.

With less than 5 days remaining, increasing the turnover by 27 million seemed almost unrealistic.

But do not forget, Ke Jin had another layer of assurance!

The turnover calculated in the system interface only accounted for the earnings of the top player.

It did not include how much money Netcom made.

In other words, for the backend to reach a turnover of 50 million, "Eternity" needed to have at least 100 million in turnover in its first month on the shelves.

By investing 20 million himself, he indeed intended to earn that 20 million back.

That meant that the overall turnover for "Eternity" needed to increase by another 40 million!

What did this mean?

In its first month after release, "Eternity" needed to achieve a sales volume of 150 million!

If this were in the Huaxia Nation, it would naturally be no big deal.

But the first 25 days prior to release were spent in sparsely populated Korea.

The domestic embargo was only lifted in the last 5 days.

In 5 days, could domestic players contribute half a billion in spending?

Impossible!

Why was he so confident?

The Number One Player had been established for almost two years.

Not a single game had ever achieved this level of turnover.

Even the previously popular "Pubg," at its peak, only sold two billion in its best month.

At the very least, it would take eight or nine days to sell 50 million.

But what were the circumstances at that time?

The frenzy stirred by the nationwide live-streaming took half a month to ferment, even the feet of a beauty would’ve soured from it!

Not to mention this time, Eternity was a free game.

To be on the safe side, Ke Jin didn’t dare to add a battle pass into the game.

He only made some loot boxes, and even the price per draw was maintained above 5 Yuan per draw, comparable to "Arknights."

After all, Netcom had no pricing power; everything was at the discretion of the Number One Player.

How could they possibly turn this around?

The players just don’t have that kind of strength! You know that!

Ke Jin was not exactly lying through his teeth.

If things continued to trend as they were, the players indeed didn’t have the strength to achieve this, not yet.

Because the player base for "Eternity" was still too small at the current stage.

Even if the official release for the domestic market was opened, a significant portion of the players wouldn’t know right away that they could play "Eternity" domestically.

The spread of information takes time.

And event publicity is even slower.

By the time most people in the gaming circle know about it, it would have taken at least ten days to half a month.

However, Ke Jin had forgotten another matter.

...

Meanwhile, at the headquarters of Netcom game.

Jia Kuigan became so excited upon receiving the message from the PR department of Number One Player that he almost jumped out of his chair.

Number One Player has authorized it!

Netcom can now launch "Eternal Ring" in the Huaxia Nation!

He had been waiting for this moment for far too long!

Recently, the market value of Netcom Game had been on the decline, with noticeable fluctuations in the daily active users and revenue of several games.

The higher-ups had put pressure on him several times, urging him to bring "Eternal Ring" back to Huaxia Nation quickly to revive its reputation.

But the decision-making power was in the hands of the number one player.

Especially because this company had the capability of making every game they launched a hit, Jia Kuigan had always been wary of making any moves.

For the past month, we’ve been on our best behavior, fighting whatever battles Mr. Ke pointed us to!

Displaying nothing but docility.

There was no choice but to obey, since "Eternal Ring" IP was in their control.

If we annoyed them too much, they might just say they won’t cooperate with us anymore.

A breach of contract payment, and they’re off, leaving "Eternal Ring" and Netcom completely divorced...

But now, everything was proceeding smoothly!

Mr. Ke was a wise man indeed; once the tests in Korea went well, he didn’t hesitate and immediately announced the game’s release in our domestic market!

Netcom Game could finally celebrate the new year!

The domestic servers were already well-prepared by Jia Kuigan.

At a single command, all the departments quickly got to work.

They began the preparations for launching "Eternal Ring" domestically in high gear.

And upon learning of another matter planned by Mr. Ke, Jia Kuigan’s eyes shone even brighter.

An official competition?

Holy shit!

This plan was brilliant!!

In the past, due to the lack of balance in games, manufacturers generally tacitly agreed not to hold competitions, as doing so would only lead to more criticism.

So much so, that Jia Kuigan hadn’t even considered the possibility that "Eternal Ring" could actually host a competition.

Now, upon hearing the plan, it was like a wake-up call!

"Zhao, go and tell the number one player’s public relations department that they can rest assured about running the competition, Netcom is their strongest support!"

"Also, Wang, the 2.9 billion yuan in marketing funds that the promotions department has been holding onto, it’s time to start using it."

Upon hearing this, the promotions department director was slightly stunned, and then said, "General Manager Jia, don’t we need to discuss this with Mr. Ke again..."

He was immediately met with a barrage of scolding from Jia Kuigan.

"How grown up are you? Don’t you understand what it means to listen for the underlying meaning?"

"If you were Mr. Ke, would you have the nerve to come over and brazenly hint that we can start a major marketing campaign? After all, it’s not them, the number one player, who’s paying for the marketing, yet they get to share half the profits, so it’s a bit embarrassing for them, get it?"

"Public relations coming over to mention it was already a sign, telling us we can get moving."

"Shit!" The promotions director suddenly had an epiphany.

Jia Kuigan continued.

"Moreover, Mr. Ke already discussed with me before. The marketing efforts in Korea are minor; the main focus is on domestic promotion. He has already made his stance clear once, and to bring it up again now would only be more embarrassing. After all, we’re a big company; there’s no logic in chasing after someone else, begging them to spend money."

"Brilliant! ...General Manager, your insight has cleared my confusion!" the director said, scratching his head.

Jia Kuigan, rather pleased with himself, picked up his tea cup for a light sip and let out a faint, cold hum.

"The workplace is full of more games and strategies than those found in video games. Wang, I see you, showing no interest in progressing."

Sycophancy leads all the way up, climbing to an official position.

Regret upon regret, reaching the Party Committee.

Now at this level, shouldn’t you carefully ponder others’ thoughts?

Did you really think that Mr. Ke spent all day playing games, with nothing on his mind?

He’s got plenty of schemes up his sleeve!

No wonder at the same age, I am the general manager and you are just a little director.

"General Manager, I’m so eager to progress!" Upon hearing this, Director Wang immediately straightened up and said anxiously, "Please show me the way!"

"Progress my ass." Jia Kuigan was amused by the naïve young man and waved his hand dismissively, "Alright, just focus on your job. Whether you’ll be promoted depends on how well this marketing campaign goes."

"Yes!!" Director Wang replied earnestly and loudly, and then scampered out of the office, not forgetting to close the door behind him.

Jia Kuigan also let out a deep sigh of relief, leaned back comfortably in his executive chair, and murmured.

"What a delight, what a delight."

Netcom’s winter had finally been endured, and now that the hardships were over and spring had arrived, all that was left was publicity for complete success!

Then let the players of Huaxia Nation see.

What it means to have a marketing campaign that encircles the world!

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The "Star Kirby" Wii I ordered has arrived!

Hehe, time to play some Kirby, will update tonight!